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Consumer Insights Analyst

Expectful is on a mission to become the go-to wellness platform for hopeful, pregnant, and new moms. Expectful’s meditation and sleep platform has already transformed the lives of thousands of expectant and new families. Our vision is to build on this success by broadening Expectful’s offerings and growing them into the go-to wellness resource for anyone in their motherhood journey. Expectful will provide universal access to the holistic, evidence-based wellness solutions that have already helped millions of women worldwide. Join us on our mission to reshape how women access support on their journey to motherhood. 

We are expanding our team and looking for a Consumer Insights Analyst to join us as we enter a rapid growth phase.


Expectful is looking for a curious and analytical Consumer Insights Analyst to help create a category-defining company that addresses the wellbeing of hopeful, expectant, and new mothers.  Join us in creating a movement to change how women experience pregnancy and new motherhood. 

We are a small, fully remote team with big ambitions, and you must be comfortable working in a fast-paced, early-stage environment as both a doer and strategist. You will support our verticals (Content, Product, Marketing, Engineering) and business units (Services, Events, Support Groups & More) in making data driven decisions and helping prioritize initiatives. 

You will do this through qualitative and quantitative methods; analyzing various data sources as well as conducting primary research. You have the curiosity to ask incisive questions, lead focused analyses, and influence team members with compelling insights. You are passionate about understanding the factors that drive user behavior and are experienced in leveraging the voice of the customer to advocate for retention and growth.


The best candidates have:

We also have great benefits to make your life easier so you can focus on what you’re best at:

To Apply:

Please send your resume and a brief description as to why you’d be a great fit for the job to careers@expectful.com. In your own human voice, let us know what makes you passionate about Expectful and what drew you to this position.

The Meditation and Sleep App for
Fertility, Pregnancy and Parenthood